Internet Marketing Major Parts-SEO/SEM/SMO/E-mail Marketing
Nowadays, Internet/Online marketing is dominating all area of
marketing. The reason behind that people is involving on internet day by day.
Everything of your general use you can find very easily on internet. That’s the
reason internet marketing sector are growing very rapidly & there are lot
of career opportunity. Internet marketing also known as Digital Marketing. Now
we discuss about digital marketing sector career growth and opportunity.
Best Effective Parts-
1- SEO
2- SEM
3- SMO
4-Email Marketing
1-
SEO- SEO known as search engine optimization.
It’s a process to use increase your online visitor with the help of generic
keywords. It’s a non-paid & organic optimization for search engine. Its
divide in two parts-
(A)On page SEO- In this segment we
do changes on WebPages like title,meta tag optimization, image optimization,
content optimization, keywords research & many more.
(B)Off
page SEO- In this segment we generate link building strategy through posting in
web-directories, social bookmarking
sites, classifieds sites, article sites, blog sites, forum posting sites, press
release sites etc.
2-
SEM- Its stand for Search Engine Marketing, its
a paid service. We create campaign for the website with the help of targeted
keywords. We create a budget plan for search engine & after that your ads
showing on search engine. Its also known as Pay Per Click(PPC).When user see
your ads and click on your ads then you have to pay to search engine.
3-
SMO- SMO stands for Social Media Optimization.
In this phase we do work on social media networks site like facebook,
twitter,linkedin,pinterest etc.The main function is there generate more traffic
and followers for your website. We interact with the users through post, comments,
chatting, photo sharing & tagging and many more methods. Social Media is a
biggest online platform to generate more visitor & online customers for
your website.SMO professionals highlight the best feature products of your
website.
4-
Email Marketing- Email Marketing is the process
sending direct commercial e-mail to a group of people. Your e-mail content
should be surrounding with the clear text, html template and full information
of your products with the website address. You need to built a strategy and
conversion techniques.
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