Effective Internet marketing strategy is just depending of
your best execution plan. First you have to compare all your competitor status
means how much they are good in online presence. Some tips are there for
optimum digital & internet marketing plan–
Plan for AdWords Budget- It’s a one of the major criteria of
Internet Marketing. Choose your budget & check the keywords competition as
well as check the conversion rate after that put your keywords for Ads with the
budget. You have to set a optimum plan for ads of your keywords with best budget
plan & keyword success.
Optimum Landing Page Creation- Generate a best landing page
for your website. Always keep in mind when you are creating landing page think
about what’s the customer looking & what’s the expectation. Create call to
action landing page.
Brand Engagement & Management- Develop your brand
management with user extraction and engagement with the use of Social Media
Sites and Ad words. It’s a one of the best method & criteria to develop your
brand visibility.
Track your E-commerce website- Put the E-commerce tracking
code on your webpage after that you are able to see the complete details of
your website transaction, its also a helpful method for internet marketer with
the use of Google Analytics.
KPI Success- Check your KPI (Keyword Performance Indicator)
through google analytics. KPI measure your keyword success & find how much
effective your keywords. It is related to the user expectation or not.
Check Back-Link- Check your competitor back link and analyze
them, on which website they are getting link juice after establishing link.
On Page Analysis- Check on page optimization on your
competitor website. How effective their title, Meta tags & distribution of
H tag. Also check the keywords density, keywords proximity & image
optimization, content length.
Ad Review- Find your competitor ads on search engine if they are using
& check what type of keywords they selected.
Correct your Robots.txt- Analyze & optimize your robots.txt according to the website need .Its very helpful in crawling & block (which page you don’t want to crawl by search engine).
Forum Discussion- Involvement in forum discussion, give the best answers to the viewers question & try to clear their doubts with the related topics of your website.
Track your Keywords Ranking- Check your keywords ranking on daily,
weekly & monthly basis & find what's the up & down there.
